Ambu

Global B2B manufacturer using DynamicWeb eCommerce and PIM for handling complex product data

With the new DynamicWeb B2B eCommerce and PIM solution, Ambu is able to improve local business processes and reduce risk of manual errors. The product catalog is structured according to medical profession and expertise, making it much faster and simpler for hospitals and rescue services to navigate the catalog and order the exact products they need.

Ambu is a global company that manufactures disposable equipment for hospitals and rescue services. Millions of patients and healthcare professionals worldwide depend on the functionality and performance of Ambu products.

The Challenge

Ambu chose to redesign its previous CMS solution and solve key product information challenges

Detailed product descriptions are required when selling complex equipment like endoscopes, which is more than most eCommerce solutions are capable of handling. Ambu chose DynamicWeb PIM for solving these key product information challenges.

Ambu updated and redesigned their previous corporate website and chose DynamicWeb's turnkey solution. Ambu was also among the first customers to choose DynamicWeb PIM for solving key product information challenges.

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